• Media Dynamic Issue 102
    The following chart feature media facts and figures on population profiles, media outlets, media expenditures and media consumption habits for adults aged 15 years and older.
  • Media Dynamic Issue 101
    Ad spend for full year 2013 grows merely 1% y-o-y Economic Outlook 2014 Media Outlook 2014
  • Media Dynamic Issue 98
    Transition of free terrestrial TV from analog to digital
  • Media Dynamic Issue 99
    Transition of free terrestrial TV from analog to digital (Continued from issue 98)
  • Media Dynamic Issue 97
    Updates on the transition from analogue to digital for Terrestrial Free TV - The National Broadcasting and Telecommunications Commission (NBTC) made a plan in late 2012 for the transition of terrestrial free television from 6 analogue channels to 48 digital channels. - These 48 digital channels were originally divided into 3 groups.
  • Media Dynamic Issue 96
    Thailand Media Scene " Facts for Thought 2013" The following charts feature media facts and figures on population profiles, media outlets, media expenditures, media penetration and media consumption habits for adults aged 12 years and older. Most of the information is expressed in graphs and figures. The source of the following data is mostly from Nielsen supplemented with materials from Agency estimates and other sources.
  • Media Dynamic Issue 96
    Thailand Media Scene " Facts for Thought 2013" The following charts feature media facts and figures on population profiles, media outlets, media expenditures, media penetration and media consumption habits for adults aged 12 years and older. Most of the information is expressed in graphs and figures. The source of the following data is mostly from Nielsen supplemented with materials from Agency estimates and other sources.
  • Media Dynamic Issue 95
    - 11-month ad spend rises 11.4% y-o-y - Thailand Economic Outlook for 2013 - Hypermarket shopper’s behaviors - Trend of each media share - Idea to share - Media jargon
  • Media Dynamic Issue 94
    - 3G coming soon - Number of blockbuster films to be increased in 2013 - Average Thai household earns Bt23,236 and spends Bt17,403 per month - Knowledge to share - 9-month media spending grows 8.1% - Did You Know? - Media jargon
  • Media Dynamic Issue 93
    - Over 50% of total households have Cable/Satellite TV - Idea to share How AEC will look like? For Thailand - Free TV’s audience share - First 7-month ad spend up7.5% Cinema and In-Store key drivers - Media jargon ROS (Run-of-Spot)
  • Media Dynamic Issue 92
    - Top 5 TV programs of each channel - Advertising Association redresses pitch fee regulations - Thailand population increases 0.31% - First 5-month ad spend up 5.2% - Did you Know? - Media jargon
  • Media Dynamic Issue 91
    Media cost increases in 2012 at least 6% Media costs in 2012 are expected to rise by at least 6% over 2011. However, there may be some media vendors lifting their rates again in the second half of the year if they see the spending exceeds the availability of their advertising spaces or even high enough to fill out their advertising slots. That means most media vendors will increase their prices whenever the situation allows.
  • Media Dynamic Issue 90
    The following charts feature media facts and figures on population profiles, media outlets, media expenditures, media penetration and media consumption habits for adults aged 12 years and older. Most of the information is expressed in graphs and figures. The source of the following data is mostly from Nielsen supplemented with materials from Agency estimates and other sources.
  • Media Dynamic Issue 89
    11-month ad spend rises 5.4% y-o-y
  • Media Dynamic Issue 88
    Kor Sor Tor Chor
  • Media Dynamic Issue 87
    Average Thai household
  • Media Dynamic Issue 86
    Preliminary results of 2010 census.
  • Media Dynamic Issue 102 8 Apr 2014
    The following chart feature media facts and figures on population profiles, media outlets, media expenditures....
  • Media Dynamic Issue 101 4 Feb 2014
    Ad spend for full year 2013 grows merely 1% y-o-y Economic Outlook 2014 Media Outlook 2014
  • Media Dynamic Issue 98 16 Sep 2013
    Transition of free terrestrial TV from analog to digital
  • Media Dynamic Issue 99 16 Sep 2013
    Transition of free terrestrial TV from analog to digital (Continued from issue 98)
  • Media Dynamic Issue 97 8 May 2013
    Updates on the transition from analogue to digital for Terrestrial Free TV - The National Broadcasting....
  • Media Dynamic Issue 96 13 Mar 2013
    Thailand Media Scene " Facts for Thought 2013" The following charts feature media....
  • Media Dynamic Issue 96 13 Mar 2013
    Thailand Media Scene " Facts for Thought 2013" The following charts feature media....
  • Media Dynamic Issue 95 5 Feb 2013
    - 11-month ad spend rises 11.4% y-o-y - Thailand Economic Outlook for 2013 - Hypermarket shopper’s ....
  • Media Dynamic Issue 94 5 Feb 2013
    - 3G coming soon - Number of blockbuster films to be increased in 2013 - Average Thai household....
  • Media Dynamic Issue 93 5 Feb 2013
    - Over 50% of total households have Cable/Satellite TV - Idea to share How AEC will look like? For....
  • Media Dynamic Issue 92 5 Feb 2013
    - Top 5 TV programs of each channel - Advertising Association redresses pitch fee regulations -....
  • Media Dynamic Issue 91 22 May 2012
    Media cost increases in 2012 at least 6% Media costs in 2012 are expected to rise by at least 6% over....
  • Media Dynamic Issue 90 14 Mar 2012
    The following charts feature media facts and figures on population profiles, media outlets, media....
  • Media Dynamic Issue 89 13 Jan 2012
    11-month ad spend rises 5.4% y-o-y
  • Media Dynamic Issue 88 25 Nov 2011
    Kor Sor Tor Chor
  • Media Dynamic Issue 87 25 Nov 2011
    Average Thai household
  • Media Dynamic Issue 86 25 Nov 2011
    Preliminary results of 2010 census.